pengaruh sosial media

Psychological Studies in Social Media

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At first the internet was originally used to make contact with someone far away or a stranger, and then become a platform where people can develop and foster their existing relationships.

Early research in this field concluded that the internet also had a negative impact on social life and behavior, in more recent research focusing on social networking sites like Facebook and Instagram found a positive impact.

The media can make it easier for us to trace existing contacts, and easier to have access to information relevant to one's social life. Social media can also help us develop relationships with people who are far away geographically, “kata Fulvio Castellacci, Director at ICT, Technology Center, Innovation and Culture, University of Oslo.

He recently published an article that presents a survey of research literature that investigates questions about how internet use affects behavior, among others through our social life.

Dampak yang paling berpengaruh dan meresap tentang internet pada kehidupan sosial melalui pola komunikasi melalui ponsel, social media, instant messaging and picture applications / video.

“The internet has encouraged the development of a large number of new activities and services intended to facilitate new types of social interactions that were previously impossible. For example, in areas such as online dating, through mobile applications like Tinder, Happn and Melt New technology can use location data to find other people in the area and facilitate real-world social interaction, as you can see with mobile game platforms such as Pokémon GO. This, if used effectively, can be positive for the development of social life and expanding social circles. through the use of technology.”

Narsisme dan Hubungan yang Dangkal

Although Castellacci found more positive research findings on how social media affects our social lives, but there are also negative aspects that need to be known.

Social media can increase happiness and maintain your social circle. But it depends on your attitude, Social media has the potential to also make you unhappy and more isolated

Most of his articles in this field also discuss negative aspects related to the use of social media – like increasing narcissism, shallow relationships and increased stress – especially if the platform is used with high frequency and for excessive time.

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Greater access to information can also present new risks because individuals now have the possibility to compare themselves with many other users around the world.

Reference groups are now developing to include broader social circles as well as the world itself. However, Communication content between participants on social media plays a major role in determining the effect on life behavior.

Psychological Study

Lin Prøitz is a researcher in the Department of Psychology (PSI), University of Oslo. He formed part of the so-called psychological study “Connected and Affected” which studies digital practices and influences.

“Through TV series studies “SHAME” fans' expressions on social media, we have seen that social media can become a major global arena where young people can express themselves and connect with others across geographical regions, ethnicity, gender, and social. Fans “SHAME” express themselves very effectively about ownership and identity, about feelings of hope and the possibility of social change in the future. In this context, social media has acted as an effective public space where marginalized votes could get a place.”

Prøitz states that the use of social media is not always “positive” or “negative”, it can affect us in many different ways, and this is the complexity of researchers at UiO will try to understand more broadly.

Occasionally enjoy an exciting adventure without having to upload it on social media, because not everyone likes to see you happy.

“Currently we are studying how Snapchat usage affects young people's behavior. One trend is that young people are starting to leave public social media where relationships and intimacy meet (like Facebook), to a smaller, more private part of social media. It will be interesting to know how this affects the behavior of young people.”

This study is documented in the following link: Castellacci, F. and Tveito, V.: Internet use and well-being: A survey and a theoretical framework. Research Policy. (2018)

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